iHeart AdBuilder in Connecticut
iHeart AdBuilder, from $100 a Week.
AdBuilder is iHeart's self-serve door onto real broadcast radio: weekly budgets start around $100 depending on market, the ad gets produced free, and in Connecticut that means stations like Country 92.5 and KC101.
Country 92.5 pulls an 11 share in Hartford. Every rep knows it. Now you do too.
The Straight Answer
Real broadcast radio, bought like a Facebook ad. Here is the math.
AdBuilder sells iHeart's own airwaves self-serve: pick a market, set a weekly budget starting around $100 to $200 depending on where, and iHeart writes and voices your spot free, usually within days.
In Connecticut, iHeart owns the biggest audience on the dial, including Country 92.5, Hartford's #1 station with an 11.0 share. The tradeoff versus a rep buy: less control over exact stations and dayparts at the entry budgets.
$100 to $200 a week is where AdBuilder budgets start, set by the market you pick; ad production is free.
Source: iHeart AdBuilder published pricing
The Rate Card
What iHeart AdBuilder Actually Costs.
Independently researched starting costs, checked against published materials and market data.
| Buy | Starting Cost | What You Get |
|---|---|---|
| Weekly Budget, Entry | from $100/wk | Market dependent; many start around $250 |
| Typical Connecticut Month | from $500/mo | Steady presence on iHeart's CT stations |
| Ad Production | from $0/spot | Written and voiced by iHeart, included free |
Last verified August 2026. iHeart publishes AdBuilder's model openly: weekly budgets start around $100 to $200 depending on market, custom budgets run to $30,000, and you never pay more than the cap you set.
The Process
How Buying Works
Three steps from budget to live, in plain English.
Pick Your Market and Budget
Choose the Hartford or New Haven market, set a weekly cap, and AdBuilder shows the estimated impressions before you pay.
They Produce the Spot Free
Submit a short brief and iHeart writes and voices a 30-second ad at no charge, usually inside a few days.
Air and Adjust Weekly
The dashboard reports delivered impressions. Raise, lower or pause the weekly budget whenever you like.
Priced by Town
Where This Reaches.
Our town guides price iHeart AdBuilder against every other option in the same market, so you can see what it beats and what beats it before you call anyone.
The Alternatives
Before You Buy, Compare.
We don’t sell for iHeart AdBuilder and we don’t take a side: we tell you which option fits your towns and your budget.
Spotify Ads
Zip-code streaming audio from $250 a campaign with exact delivery reports. Compare Prices
All Connecticut radio prices
Rep-sold spots from $15, drive time from $75, every buy priced. Compare Prices
Meta ads
The same self-serve simplicity in the feed, from $5 a day. Compare Prices
Questions
iHeart AdBuilder Questions, Answered Straight.
How much does iHeart AdBuilder cost?
Weekly budgets start around $100 to $200 depending on the market you choose, and many markets recommend around $250 a week. You can set a custom budget up to $30,000, you never pay more than your cap, and the ad itself is produced free.
Which Connecticut stations would my ad run on?
AdBuilder draws on iHeart's Connecticut cluster, which includes Country 92.5 (Hartford's #1 with an 11.0 share in the July 2026 book), Kiss 95.7, The River 105.9 and KC101 in New Haven. At entry budgets you buy the audience more than a specific station schedule.
AdBuilder or a station rep: which is better?
AdBuilder wins on speed, entry price and free production. A rep buy wins once you can spend $800 or more a month, because you can lock exact stations, dayparts and spot counts in writing. Start self-serve, graduate to the rep with our rate card in hand.
How fast can I be on the air?
Typically within a week: a few days for the free production, then your schedule starts delivering. That is the fastest route onto real Connecticut broadcast radio.
Also Asked
How much does radio advertising cost in Connecticut?
Off-peak spots start around $25 in Danbury, $30 in New Haven and $40 in Hartford, with drive time costing considerably more. Weekly schedules generally begin near $200. Production is usually included free by the station. Radio rates
Is radio advertising still effective?
Yes, where frequency is affordable. Radio still reaches most American adults weekly, and in Connecticut's smaller markets $500 a month buys enough spots to be remembered. In Hartford the same money buys too few spots to register. Radio rates
How many radio markets does Connecticut have?
Three rated ones: Hartford at number 57, New Haven at 123, and Metro Fairfield County at 73, which Nielsen created in 2020 by merging the old Bridgeport and Stamford-Norwalk markets. Danbury and New London are rated separately and smaller. Radio rates by station
Stop Guessing. Price Your Airtime.
Tell us your budget and your towns, and we'll come back with AdBuilder, Spotify and rep-buy numbers side by side, free, in one business day.
Price My AirtimeTakes 2 minutes · Free · Real rates in writing
Get Started
Get On the Air.
Tell us the basics. We'll match your budget to the stations and platforms that actually reach your customers. Here's what you get:
- The exact stations and budgets for your towns
- Self-serve versus rep buys, priced side by side
- Real rates in writing before you spend
Takes 2 minutes. Free. Real rates in writing.
Rate sources: iHeart AdBuilder published pricing model (iheartadbuilder.com); Nielsen Audio PPM, Hartford, July 2026; Published radio market rate data. Last verified August 2026.
AdvertisingCT.com is an independent guide for Connecticut advertisers. We are not affiliated with, endorsed by, or acting on behalf of iHeart AdBuilder, and all names and trademarks belong to their owners. Rates shown are independently researched estimates of typical starting costs as of August 2026, drawn from published rate materials, public filings, market data and advertiser reports. They are not offers or quotes. Actual pricing is set solely by the vendor and varies by availability, season, placement and negotiation. Spot an outdated number? Tell us and we’ll verify it.